I was brought on by TAXI Vancouver to help bring YVR Airport’s #GetPacking campaign to life. Working closely with their art director, I created a fully illustrated massive vector world map, complete with flight paths, topographical elements, trees, and ocean layers – a vibrant, playful visual foundation for the campaign.

In addition to the map itself, I illustrated destination-specific landmark icons for featured cities around the globe. These assets appeared across the campaign’s digital, print, and environmental executions, including event installations, on-site activations, and even a wrapped vehicle promoting the contest.

The result was a bright, travel-driven illustration system that celebrated exploration and invited audiences to imagine their next destination – anywhere YVR flies.